My last post ended with a question about the top graphic novel sellers. A PW article had mentioned that "sales of the top graphic novels often run under 10,000 copies." I went on:
Really?? I know the graphic novel market is still small, but I'm stunned that the top titles would sell less than 10,000 copies (I'm assuming per year; if those are total lifetime sales, that's even crazier). I guess the question is, what is "top" here?Well, I just can't see how that 10,000 number makes any sense, however you slice it. From ICv2's list of Top 300 Graphic Novels, the top two titles each sold more than 10,000 copies in November alone. Granted, these are sales to retailers, who maybe can't get customers to buy them, but... I doubt they're hanging on to them for an entire year without selling them. Are they? Seems insane.