Monday, July 28, 2008

BIG NEWS: United Media Licensing Signs Babymouse!

Yes, a big announcement I've kept under wraps for many, many months:

We've signed a contract with the great United Media Licensing to pursue Babymouse merchandise deals! Wooo-hooooo! Here's the text of the press release:

UNITED MEDIA SIGNS THE CRITICALLY ACCLAIMED RANDOM HOUSE CHILDREN’S BOOK SERIES BABYMOUSE

Popular Black and Pink Graphic Novel Series for Girls Currently Boasts Eight Titles with Two Additional Titles Planned for Release Each Year

New York (July 26, 2008) - United Media (UM), a leading licensing and syndication company announced today the addition of the critically acclaimed Babymouse series from creators Jennifer L. Holm and Matthew Holm to its current portfolio. Effective immediately, UM will assume agency representation for Babymouse merchandise and work with the creators to develop a comprehensive program in the U.S. and Canada. This program will target 6 – 11-year-old girls, as well as older girls who are young at heart. Initial focus will be on apparel, accessories, stationery, gift, back-to-school, interactive, toy, and craft.

With eight titles currently in the market and an additional two titles planned for release each year going forward, the Babymouse graphic novels have quickly cultivated a loyal following among young readers, parents and educators alike. Babymouse is available wherever books are sold.

“Babymouse is sassy and funny,” said Joshua Kislevitz, SVP Domestic Licensing at United Media. “She’s one of a kind. Coupled with a trend-forward comic-style look, Babymouse is a unique and exciting brand for girls today.”

“It’s incredibly exciting to be working with the people who bring Peanuts to the marketplace,” said Jennifer Holm, who, along with her brother Matthew, is the co-creator of Babymouse. "We're tickled pink to be in such terrific company!"


About Babymouse
Babymouse lives in two worlds. In her day-to-day existence, she longs for excitement and travel. What she gets are dodgeball games, a recalcitrant locker, and garbage detail at home. In her dream world, though, Babymouse assumes secret identities, solves mysteries, and generally wins the praise and adulation of her peers. Babymouse has an active imagination, one that frequently gets her into tough situations at school and at home. Somehow she manages to triumph by the end of each story and stay true to herself. For more information visit www.babymouse.com.


About the Creators
Jennifer L. Holm is a two-time Newbery Honor winner and a New York Times bestselling children’s author. Jenni loved reading as a child and would even rake the lawn while reading a book. She won a Newbery Honor for her first novel, Our Only May Amelia, which was inspired by her father's family stories. She is the author of several other highly praised novels, including the Boston Jane trilogy, and Penny From Heaven, which won a Newbery Honor in 2007 and was a New York Times bestseller.

Matthew Holm is the co-creator of the Babymouse series of graphic novels from Random House Children’s Books. He is also a professional graphic designer and the Consulting Creative Director for Hot Knife Design, Inc., of Boston, Mass. Prior to working on Babymouse, Matt spent eight years writing about kitchens (among other topics) for Country Living Magazine. He currently lives in Portland, Ore., with his wife and dog.


About United Media
United Media is a worldwide licensing and syndication company that focuses on building brand equity around a wide range of creative content. The company recently partnered with HISTORY, the award-winning cable network, as the exclusive merchandise licensing agent for the brand and its acclaimed programming that includes the popular Ice Road Truckers series. United Media licenses and/or syndicates other properties, including Peanuts, Hallmark’s hoops&yoyo and Maxine, Dirty Dancing, Televisa’s El Chavo, Deadliest Catch, Raggedy Ann & Andy, Precious Moments, Dilbert, and Fancy Nancy. United Media is an E. W. Scripps Company. For more information, visit www.unitedmedialicensing.com.

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